digitalSARAL Inc.

5 Core Benefits of Accessible Website Design It's not enough to be beautiful. In website design as in real life, inner beauty counts at least as much. That's especially true when it comes to one of the core considerations you need to keep in mind as you build your website: accessibility. To make your website accessible means making sure that it's easy to read and understand for every type of audience. One in four adults today have some type of disability, and between 15% and 20% live with a disability that negatively impacts their ability to consume web content. How does your website account for that portion of potential customers? Think about it from your audience perspective: if you were blind, deaf, or could not use a mouse or trackpad, how would you navigate around the web? And, more importantly, how much preference would you give brands and organizations who understand and build towards your needs? The answer to that question is why so many businesses are starting to c...

Every business needs a web design that reflects who they are and provides value. Discover the 9 essential elements of a great website. WEB DESIGN Whether you're designing a new website or redesigning one, knowing what to include is vital. After all, the first impression is an important one. We put together a comprehensive list of what we believe every business website should consider. 9 effective elements of a good website Here are the 9 elements that make a successful website: 1. A business website needs a higher purpose Reaching people with a brand’s message and bringing them onboard as customers are the keys to any successful marketing strategy. Traditional advertising, like print, television, and radio ads, was once the only means of gaining new customers. Today, social media, digital advertising, and websites are the primary tools that companies use to get the word out about what they do. Just like any piece of a marketing strategy, a company website needs to have well-defined...